We strive to be ambitious in our goals, to inspire our nations, connected in our relationships, and fair in all that we do.
Ambition
To be the leading football league in Southeast Asia, and to make a significant contribution to the Cambodian football culture and communities.
Inspiring
Leading by example and motivating others through positivity, passion, and purpose.
Connected
Building strong relations through collaboration, empathy, and shared goals.
Fair
Treating everyone with respect, integrity, and a commitment to equality and justice.
Integrity
Every person working for or representing the league is expected to conduct themselves with absolute integrity and the avoidance of conflict of interest. The key attributes include being honest, reliable, professional, and trustworthy.
Compliance
All individuals involved with the league must abide by local and international laws with consistent and lawful behavior across the organization. Compliant with the laws, policies, and regulations of FIFA, AFC, and FFC alike.